Pay Per Click (PPC) Advertising

Take Your PPC Marketing to The Next Level.

Skip the line with our PPC strategies and start driving more traffic to your site.

PPC stands for pay-per-click which is a model of internet marketing in which advertisers pay a fee each time one of their ads is clicked and a user is directed towards a website to make a profitable user interaction. We utilize great attention to details when we craft PPC campaigns for our clients to deliver the maximum marketable value.

Our PPC Process

Our 5 step PPC process ensures that your business gets the most out of our services.

Discover Opportunities

We start by learning about our client’s business and start articulating the expectations and goals of the campaign.

Project brief: We create a outline of the campaign based on the client and how we would tackle it.
Keyword research: We focus on finding the best keyboards for the client and the project.
PPC audit: Create a current baseline for PPC campaigns.
Competitive analysis: Understand the challenges and competitors when it comes to the campaign.

Strategy

We craft a strategy which is tailor-made to the client’s requirements and made using proven techniques and tricks that we have accumulated over the years.

Thoroughly Researched : Our strategies are based on concrete research.
Proven Strategies: We create a strategy based on strategies that have proven to work.
Long-Term Gain : The strategies we craft are geared toward long-term genuine growth instead of gimmicky short-term growth.

Campaign Setup

In this step, we set up the PPC campaign for our client.

Using the right channels: We chose only the channels which are apt for the client.
Dealing with details and tech: We deal with all the details and technical things that are required when setting up a campaign.
Goals based approach: We create goals for the campaign.

Optimization

Once the campaign starts, we keep optimizing it based on the feedback.

Small changes make big difference: More often than not, changes which may seem small can impact a really big difference.
Feedback based approach: We base all our optimization functions on the feedback that we receive on our campaign.
Attention to detail: We employ all our attention to the tiniest detail that can be optimized to make the campaign perform better.

Analysis and Reporting

We take analysis and reporting very seriously when it comes to PPC and any other form of marketing that we do.

Measuring Efficiency: We measure the efficiency of our PPC campaigns by using analytics and reporting.
Accurate Reporting: We employ the latest technology to find the most accurate reporting on our campaigns.
Turning Feedback into Improvement: The data we gather from our analytics and reporting is used to optimize the campaign and provide maximum results to our clients.

Services We Provide Under PPC

Here’s what you can expect from our PPC services

Search Advertising

By using the power of search engines, your ads will convert a lot more and drive a lot of traffic to your website.

Display Advertising

We track the behavior of our targets and display the advertisement where it is most relevant to them.

Remarketing and Retracking

By using remarketing and retracking, your potential customers can be converted into solid leads.

Product Listing Ads

We also provide product listing advertisements and other services.